Tuesday, July 16, 2024

Kiacart has helped brands Rashi Cables VENUS Detra Store Indian Abacus JKYog Kalims Areta Salon Maanya Arora Mera Market Collabot.

Brands are increasingly using WhatsApp API to sell and build stronger customer relationship. Kiacart supporting well-known brands such as Rashi Cables VENUS Detra Store Indian Abacus JKYog Kalims Areta Salon Maanya Arora Mera Market Collabot Shabas Guruji Tourplus Holidays Vijaylaxmi Bullion Research In and Out K.V Suzans Women & Kids KTR and more brands. During the pandemic especially there was a sudden gap in the distribution because the physical stores were not available and brands needed instant ways of engaging with their customers. Around this time WhatsApp emerged as the most effective tool and sales.

Red Alert Issued for Uttara Kannada District as Karnataka Prepares for Heavy Rainfall

Karnataka is set to experience heavy rains in the next 24 hours, with the Indian Meteorological Department (IMD) issuing a red alert for the Uttara Kannada district until July 16. The coastal region of the state is already on high alert as authorities prepare for the impending downpour.

KP Sharma Oli Named Nepal’s Prime Minister Again

KP Sharma Oli has been appointed as Nepal's Prime Minister for the fourth time, following a deal with the Nepali Congress's Sher Bahadur Deuba to share power on a rotational basis. This appointment comes after former PM Pushpa Kamal Dahal, known as ‘Prachanda,’ lost a vote of no confidence in the House of Representatives on Friday, as reported by PTI.

Karnataka Budget: Gig Workers to Receive INR 4 Lakh Free Insurance Cover

BrandspotKarnataka Budget: Gig Workers to Receive INR 4 Lakh Free Insurance Cover

The Karnataka government has introduced a new initiative in its budget, offering a free insurance cover worth INR 4 lakh for gig workers to ensure their social security. The insurance facility will include INR 2 lakh for life insurance and another INR 2 lakh for accidental insurance. This move aims to provide financial protection to gig workers in the unorganized sector, particularly those employed as full-time or part-time delivery personnel for food delivery companies like Zomato, Swiggy, and other e-commerce platforms.

Chief Minister Siddaramaiah emphasized the significance of providing social security to gig workers in the unorganized sector. The premium for the insurance cover will be borne by the Karnataka government, alleviating the financial burden for the workers. This initiative is a step towards fulfilling the election promise made by the Congress party to establish a “Gig Workers’ Welfare Board” for Karnataka, with an initial allocation of INR 3,000 crore.

The growing gig economy has witnessed a surge in the number of workers engaged in various gig jobs. According to NITI Aayog, approximately 7.7 million workers were part of the gig economy in 2020-21, and this number is projected to reach 23.5 million by 2029-30. However, along with this growth, concerns regarding wages and working conditions have arisen, leading to protests by gig workers demanding better treatment.

Several incidents in the past year have seen gig workers raise their voices against unfavorable working conditions. Delivery executives from Blinkit staged a strike in the Delhi NCR region in response to a new payment structure implemented by the company. Likewise, Dunzo riders in Bengaluru protested against changes in login timings and the incentive structure, among other grievances.

The issue of providing appropriate working conditions to gig workers has also been highlighted in a report by Fairwork. The study identified Indian startups such as Ola, Uber, and Dunzo as among the worst performers in this regard.

The insurance cover announcement by the Karnataka government aims to address some of these concerns and improve the social security net for gig workers. By offering free insurance coverage, the government intends to protect the financial well-being of gig workers and ensure their peace of mind in the event of unforeseen accidents or loss of life.

As the Karnataka government takes this progressive step, it sets an example for other states to prioritize the welfare and social security of gig workers, fostering a more inclusive and supportive work environment for this emerging workforce.

Sources By Agencies

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