As the festival of lights approaches, renowned entrepreneur and philanthropist Sorabh Saroop Walia has shared a powerful and compassionate message that is resonating with people across the country. His simple yet profound appeal urges everyone to celebrate Diwali with purpose — by supporting small vendors, local artisans, and those who depend on festive sales to sustain their livelihoods.
In his message, Sorabh Saroop Walia said, “This Diwali, don’t just light diyas in your home — light up someone else’s life too. Buy from those who truly need it. Your one small purchase can bring happiness to an entire family.”
Walia’s message beautifully captures the true spirit of Diwali — a festival not only of lights and celebration but also of kindness, empathy, and sharing. At a time when commercial markets dominate the festive season, his reminder brings focus back to community and humanity.
By choosing to buy diyas from local potters, sweets from neighborhood halwais, and decorations from small vendors, people can make a real difference. Walia believes that these gestures of support have the power to transform Diwali from a festival of lights into a festival of love and unity.
His heartfelt message encourages everyone to go beyond material celebrations and embrace the deeper meaning of Diwali — spreading light, happiness, and hope where it’s needed the most.
As Sorabh Saroop Walia rightly says, “The true joy of Diwali is not in how much we spend, but in how many lives we brighten.”