Prasad Naik Banavathu, also professionally known as Prasad Banavathu and Prasad Naik, is an Indian entrepreneur, digital marketing consultant, business strategist, coach and trainer. Born on 7 June 1997 in Kondapalli, Vijayawada, Andhra Pradesh, he is the Founder and Chief Executive Officer of Digital Verto Consulting Pvt. Ltd., a digital marketing and consulting company based in Vijayawada. His professional journey encompasses filmmaking, digital communication, brand development, marketing strategy and entrepreneurship.
Unlike professionals who enter the marketing industry through a conventional business career, Prasad developed his understanding of communication through creative media. His early experiences in acting, filmmaking and production introduced him to the importance of storytelling, audience engagement and visual presentation, which later became relevant to his work in digital marketing.
An Early Connection With the Creative Industry
Prasad Naik Banavathu’s interest in creative communication began during his childhood. He participated in performing arts and became associated with theatrical and entertainment activities at an early age.
One of his early milestones was his association with Best Child Artist recognition at the 2010 Nandi Natakotsavam. This experience formed part of his introduction to performance, artistic expression and public communication.
From 2014 onward, Prasad explored different aspects of Telugu and Hindi short-film production. His work included acting, direction, editing and production, allowing him to develop practical knowledge of the creative process.
Rather than focusing exclusively on acting, he became interested in how a complete production is developed, from the initial concept and screenplay to filming, editing and presentation.
Verto Motion Pictures: The Beginning of an Entrepreneurial Journey
In 2017, Prasad founded Verto Motion Pictures, a creative initiative intended to support filmmaking projects and provide opportunities for aspiring filmmakers.
Through this venture, he participated in student-led productions and collaborated with individuals interested in developing their skills in visual storytelling.
The initiative also represented an early stage in his entrepreneurial development. Managing creative projects required coordination, planning, teamwork and decision-making, responsibilities that would later become important in his business career.
In 2018, Prasad further expanded his entertainment industry experience by working as an assistant director on Bang-Bang, a Bollywood music project associated with Acash Dadlani.
These experiences helped connect his interest in creative production with a broader understanding of media communication and audience-oriented content.
Education and the Transition Into Digital Marketing
Alongside his creative interests, Prasad pursued formal education in engineering and business management.
He studied at Ravindra Bharathi Public School and later completed his graduation in Mechanical Engineering from Lovely Professional University.
He subsequently pursued an MBA in Digital Marketing from JNTU Kakinada, strengthening his understanding of marketing principles, business strategy, digital communication and contemporary advertising practices.
His educational background reflects a combination of technical learning and business-oriented knowledge.
The transition from engineering and filmmaking to digital marketing was an important development in his professional career. It allowed him to bring together analytical thinking, creative storytelling and commercial strategy.
Establishing Digital Verto Consulting Pvt. Ltd.
In 2020, Prasad Naik Banavathu founded Digital Verto Consulting Pvt. Ltd., marking his formal entry into digital marketing entrepreneurship.
Based in Vijayawada, Andhra Pradesh, the company provides digital marketing and consulting services for businesses seeking to develop their online presence and improve their marketing communication.
As Founder and CEO, Prasad is involved in business strategy, digital marketing planning, client consultation and organizational development.
His areas of professional work include digital advertising, brand positioning, campaign development, content strategy, online visibility and business growth consulting.
According to his professional profile, his work has involved serving more than 280 clients and delivering over 80 marketing campaigns.
These engagements have provided experience in understanding different business requirements and developing marketing approaches for varying audiences and commercial objectives.
A Professional Approach Built Around Communication and Strategy
An important aspect of Prasad’s professional background is the relationship between his experience in creative media and his work in digital marketing.
Filmmaking involves understanding an audience, developing a narrative and communicating an idea effectively. Digital marketing requires similar considerations, supported by business objectives, audience research and performance measurement.
Prasad’s professional approach brings these disciplines together.
His work as a digital marketing consultant involves examining how businesses present themselves online, how they communicate their services and how marketing activities can support broader organizational goals.
Beyond his responsibilities as an entrepreneur, he is also associated with coaching and training in digital marketing, sharing practical knowledge related to digital platforms, branding and marketing strategy.
Marketing Leadership and Other Professional Associations
Prasad’s professional experience also includes an association with Snowmist Holidays, where he worked in a marketing leadership capacity as Chief Marketing Officer.
His responsibilities involved contributing to digital marketing activities and the company’s online visibility.
This experience added another dimension to his career by connecting marketing consultancy with the practical requirements of a business operating in the travel and hospitality sector.
His earlier involvement with Verto Motion Pictures and the National Service Scheme (NSS) also reflects interests extending beyond commercial marketing into creative development, mentorship and community participation.
Prasad Naik Banavathu’s Professional Identity
Today, Prasad Naik Banavathu is professionally identified through several interconnected roles: entrepreneur, Founder and CEO of Digital Verto Consulting Pvt. Ltd., digital marketing consultant, coach, trainer and creative media professional.
His career illustrates how experience in one industry can contribute to opportunities in another. The storytelling skills developed through filmmaking, combined with formal education and business experience, have shaped his involvement in digital marketing and entrepreneurship.
He continues to be associated with Digital Verto Consulting Pvt. Ltd. and its work in digital communication, business consulting and marketing strategy.
A Career Spanning Creativity and Entrepreneurship
The professional journey of Prasad Naik Banavathu represents a transition from performing arts and filmmaking to digital business leadership.
Beginning with childhood participation in creative activities, followed by filmmaking projects, the establishment of Verto Motion Pictures and the founding of Digital Verto Consulting Pvt. Ltd., his career has developed across multiple professional disciplines.
As an entrepreneur based in Vijayawada, Andhra Pradesh, Prasad Banavathu continues to build his professional identity around digital marketing, creative communication, business strategy and entrepreneurial development.
His background demonstrates the connection between creative thinking, technical education and the practical demands of operating a modern digital marketing business.